How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 02.07.2025 00:50

How can a small local business with no marketing budget use social media to attract more customers?

Product

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Perception

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Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Processes

People

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Price

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

Place

Why did Democrats echo that Joe Biden was greater than FDR and should be put on Mt Rushmore? Why did Democrats vote for Biden blindly in the primaries and deny he was mentally impaired? Was it the lying media, or are Democrats ignorant and gullible?

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

Good marketing is doing this well.

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

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